AUSTIN, Texas—US Market Development Group (USMDG) announces a new management-consulting contract for American Sportswear, S.A. and the Tommy Hilfiger® brand through its Panamanian office.

American Sportswear’s 20-person sales team represents the Tommy Hilfiger brand throughout Latin America and the Caribbean. Under the contract, USMDG will install an industry expert to evaluate the business unit’s operating efficiency and productivity, and develop a market expansion plan for the company’s sales force. The group currently manages over 100 points of sale, showrooms, and 65 stores.

“This is the latest in a series of exciting programs developed through Ms. Mirna de Zerr, our partner in Panama,” says USMDG's Joe Garvey. “We’re fortunate to have such a strong partner in the region, and Mirna has established numerous new relationships and projects that demonstrate what a vibrant and dynamic market exists throughout Central America.”

The experts and other resource suppliers who work with USMDG on this project must have specific senior textile and garment industry knowledge to guide this project and provide the level of leadership required.

USMDG is the culmination of decades of international business development, consulting and technical assistance. Built from years of rich history, the organization has the experience, network and reach necessary to succeed in today’s competitive, global market. For more information visit the company website at www.usmarketgroup.com, or phone (512) 891-7300.